ROLE: Creative
THE BRIEF BRIEF: A more memorable way to retire your running shoes
PARTNER: Jessica Bohonik at BANANA-NANA Photography

The retired running shoe. Too gross to donate, too sentimental to throw away.

Goodbye Shoes gives runners a memorable way to say goodbye. Each pair gets a custom diorama portrait inspired by the miles and memories they shared.

Then, the shoes are recycled into materials that can become something new.

Online, runners can share their shoe’s story and request a “shoe coffin” to send them off for their final portrait and reincarnation.

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General portraits and eulogy posters available.