One Conference — itsmeshawndiaz

:One Conference Branding:

ROLE: Creative Director
DESIGNER: Carolina Salsano
MOTION: Miguel Gil Marques
THE BRIEF BRIEF: Follow up award winning NextStep branding with equal quality and energy.

After the award-winning success of the NextStep branding project, I wanted to provide the internal team with the opportunity to create a brand with the same level of energy and excitement. The ONE Conference is aimed at developers, so we aimed to appeal to them by incorporating a touch of tech nostalgia while maintaining an aspirational and elegant feel. This approach allowed us to connect with our target audience on a meaningful level and build anticipation for the conference.

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